About
I am an optimistic, self-motivated, passionate UX Designer dedicated to crafting meaningful user experiences and bridging the gap between innovation and usability.
I design professional and user - friendly digital products
With a keen eye for detail, aesthetics and a love for problem-solving, I strive to create intuitive and delightful designs that leave a lasting impact and makes a difference in user’s life. My journey in UX design has been fueled by a genuine fascination for understanding human behavior and translating those into meaningful digital solution. Over the years, I have designed multiple digital experiences, conducted user research and iterated designs based on user feedback.
Collaboration is at the heart of the design process. I thrive in interdisciplinary teams, valuing diverse perspectives that enrich the final product. My experience ranges from working with service-based companies to product-based organizations, each contributing to my growth and understanding of the industry. When not immersed in the world of design, I like to explore the latest UX trends, experiment with new tools or seek inspiration from art, nature and everyday experiences. I appreciate meeting new people and exploring beyond my digital space. A positive aura helps me evolve and become a better version of myself.
I am excited to continue evolving as a User Experience Designer/Product Designer, constantly learning to create remarkable experiences for the users.
Technical Skills
I’m a firm believer in lifelong learning, especially in the UX design domain. My focus is on mastering emerging design tools and technologies to improve user experiences efficiently. Adapting to evolving tech empowers me to craft intuitive interfaces that prioritize user needs satisfaction.
Experience
2022-present
SSP Group, London
USER EXPERIENCE DESIGNER (2 Years)
This role involves gathering UX business requirements, conducting user research, and redesigning digital products to enhance user experience and retention for food and beverage brands. Key responsibilities include improving platforms like Order at Table, kiosks, mobile apps, and websites, as well as creating user flows, customer journey maps, and prototypes using Figma and Adobe XD. The role also involves defining a cohesive UX process for the organization, designing digital solutions, and aligning brand design with marketing strategies to increase visibility and impact.
2021-2022
Kingston University
USER EXPERIENCE DESIGNER (1 Year)
Worked on numerous full-cycle UX projects, managing every phase from user research and concept development to final design and implementation. My experience includes creating wireframes, prototypes, and conducting usability tests to ensure the solutions meet both user needs and business objectives"
2021-2022
Scabal
USER EXPERIENCE DESIGNER (2 Months)
Designed a digital platform for men’s luxury fashion, including both an application and a website. The goal was to ensure a consistent experience, mirroring the lavishness and distinctiveness of the in-store environment, seamlessly translated into the online realm.
2019-2021
Tata Consultancy Services, (TCS)
USER EXPERIENCE DESIGNER (2 Years)
Worked with numerous clients in both India and the USA, engaging in designing a wide range of digital products through an end to end design process. Collaborated with cross-functional teams following the agile methodology. Website redesign and conceptualization for National Mortgage Insurance. Worked as a product designer for General Motors focusing on enhancing the Roadside assistance feature. Conducted in-depth research on Widgets and App clips for General Motors mobile application.
2019
Tricycle Branding Studio
Internship (4 Months)
During my tenure as a branding intern, I took on the responsibility of developing brand identities and brand language for numerous industry clients across various domains. Additionally, I was involved in the conceptualization of advertising campaigns.
2018
Lokus Design
INTERNSHIP (1-2 Months)
I have crafted brand logos and corresponding branding collaterals for a range of clients. Additionally, I have been instrumental in the packaging design for renowned brands such as Haldiram and Spaces.
Skills
- User Research
- Wireframing
- Prototyping
- Interaction Design
- Information Architecture
- Visual Design
- Moodboard
- Typography
- Style Guide
- Usability Testing
- Accessibility
- UX Writing
- Design Thinking
- Product Strategy
- Responsive Design
- Data Analysis
- Customer Journey Mapping
- User Persona Development
- Collaboration and Communication
- Concept Development
- Design Systems
- Agile and Lean Methodologies
- Tools and Software Proficiency (e.g., Figma, Sketch, Adobe XD)
- Branding
Personal Skills
- Empathy
- Problem-Solving
- Attention to Detail
- Adaptability
- Critical Thinking
- Creativity
- Team player
- Collaboration
- Communication
- Time Management
- Open-Mindedness
- Curiosity
- Punctuality
- Planning and organization
Education
- MSc in User Experience Design (Distinction), 2021-2022
Kingston University, London. - Bachelor’s in Design (B.Des), 2015-2019
Symbiosis Institute of Design, Pune. - Madhya Pradesh Board, 12th (Science), 2014-2015
Maharashtra Higher Senior Secondary School, Jabalpur, Madhya Pradesh. - Central Board of Secondary Education, 10th, 2012-2013
Christ Church Girls Senior Secondary School, Jabalpur, Madhya Pradesh.
Volunteer Experience
- Participated in creating Art Installation for VH1 Supersonic 2018 music fest.
- Volunteered in college fests held annually.
- Trained in Kathak dance form.